Velodyne Lidar’s Erich Smidt Announces New Products And CEO At CES Las Vegas 2020

Velodyne Lidar’s Erich Smidt Announces New Products At CES Las Vegas 2020

Small Form Factor, High Performance Make Velodyne Lidar Ideal Choice for ADAS to Protect Pedestrians, Assist Drivers and Save Lives

Velodyne Lidar, Inc. introduced and demonstrated its groundbreaking new lidar sensor technology at CES 2020 in the Las Vegas Convention Center North Hall – booth #7520. Velodyne highlighted its lidar technology that enables high-level Advanced Driver Assistance Systems (ADAS) for safe navigation and collision avoidance, all within compact form factors.

Velodyne demonstrated how its lidar sensors and Vella™ software can be applied to create powerful ADAS solutions with improved safety, including pedestrian and bicyclist avoidance, lane keeping assist, automatic braking and more. Employing lidar, along with a few inexpensive cameras for redundancy, is a revolutionary approach to safety, allowing vehicles to detect and avoid objects in a range of environmental conditions and roadway settings. To achieve safe deployment of autonomous technology, most leaders agree redundant systems with both lidar and cameras are a must.

“Automakers can greatly improve the effectiveness and efficiency of driver-assist and safety features by employing Velodyne hardware and software in their ADAS solutions,” said Anand Gopalan, new CEO and former Chief Technology Officer, Velodyne Lidar. “CES attendees will be able to learn how Velodyne sensors can be seamlessly integrated within consumer vehicles, and how greater safety can be achieved on the roadway by using our solutions. They will also see how Velodyne continues to raise the bar with innovative technologies for lidar-based driver safety.”

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