Super Bowl 50 Producers, Big Game, Bigger Impact, Oakland Raiders Schedule Zennie62 Livestream #NFL
In 2014, a small team of San Francisco Bay Area residents was assembled to work on what would be the biggest Super Bowl the NFL had ever staged – the milestone Super Bowl 50. The first Super Bowl in the Bay Area in more than 30 years, there was no municipal purse to tap, nor any roadmap to follow: this group had to develop its own playbook.
In Big Game, Bigger Impact, authors Pat Gallagher and Stephanie Martin chronicle how the members of the San Francisco Bay Area Super Bowl 50 Host Committee came together with the Bay Area community to not only host a Super Bowl, but also redefine the experience in the process.
After the final whistle was blown, Super Bowl 50 was the most giving, most shared and most participatory Big Game to date. Former Host Committee colleagues Gallagher and Martin provide an insider’s look into the lessons learned during the Host Committee’s two-year run-up – lessons that could benefit any business – and how their culture helped to achieve a record-setting Super Bowl, both on and off the field.
A portion of the proceeds from every book sale will go to three Bay Area nonprofits – Juma, BAYCAT and Fresh Lifelines for youth.
Big Game, Bigger Impact is being published by Motivational Press and goes on sale May 9. It will be available at Amazon and Barnes & Noble in the US. To learn more, go to biggamebiggerimpact.com
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